Custom Lanyards for Advertising
Custom lanyards can go a long way to getting you some very effective yet inexpensive advertizing. One of the great things about lanyards is that by having your company name on the item every time your customers wear it others will see the name of your company.
Once you have decided to get custom lanyards you will have to go online and design your lanyard. Every good supplier will have a number of questions for you to answer in order to create the right lanyard for your company. One of the things that you will be asked is to select the fabric. Many companies select polyester or a nylon material. These are great choices because both of these materials are strong and long lasting. These fabrics do not wrinkle and can be easily washed and dried.
You will also be asked to choose an attachment. Before you simply select a standard hook you should think about the people that you are going to be giving the lanyard to. It is vital that you select one that they can use. If you do not get something that appeals to them they will not use and you will not get the desired exposure.
Most lanyard companies offer a number of attachments at their standard price. Depending upon your clientele these clasps may be perfect. However, you should take a look at the other clasps that they do offer. These attachments may be slightly more expensive but they are worth the price. The vital thing to do when selecting an attachment is to ensure that your customers will be able to make use of the lanyard. If you believe that the majority of people to whom you will be giving the lanyard will want to use it to carry their keys. If this is the case you should think about getting a key ring attachment. If you believe that your customers might want to use it for their ID then you will have to investigate the ID options.
Another choice that you will have to make is the process you want to use to dye your lanyard. Full color lanyards are the best choice if you want to have a detailed image on your lanyard. Images that use a lot of color may not be as clear as you would like if you use a more traditional method of dying. If you are planning a lanyard that is only going to incorporate a few colors then silk screening will be more than adequate. You will also have the option of selecting a woven style. A woven lanyard is one where the writing is actually sewn right into the fabric.
Once these decisions have been made you will be only a few clicks away from completing your order. After that you can hand them out to all of your valued customers. Remember that when you do give out custom lanyards you should include both new and repeat customers. Companies often make the mistake of only handing out promotional items to possible new clients. This is a big mistake because you have to show your repeat customers that they are appreciated.